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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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An audio journey of how data and analytics save lives, save money and solve problems.

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2024 elections expected to lead to more AI-generated campaign ads, deepfakes

2024 elections expected to lead to more AI-generated campaign ads, deepfakes

Boston 25 News, November 5, 2023

WASHINGTON — Can you tell the difference between an authentic video and one that uses artificial intelligence to alter the images or audio? The evolution of AI is making it harder for everyday users to spot the difference. With the 2024 presidential election now about a year away, more deepfake election-related videos are popping up.

Carnegie Mellon experts weigh in on federal AI regulation

Carnegie Mellon experts weigh in on federal AI regulation

Pittsburgh Post-Gazette, November 4, 2023

President Joe Biden signed an artificial intelligence executive order on Monday, marking the nation's largest attempt to rein in a technology that has sparked fear and hype as it finds its way into a sprawling number of real world applications.

Sheldon H. Jacobson: A logical way to end illogical time changes

Sheldon H. Jacobson: A logical way to end illogical time changes

Winston-Salem Journal, November 4, 2023

We are fast approaching the time when we move our clocks back an hour, commonly described as “falling back,” and say goodbye to daylight saving time. Perhaps members of Congress could get their acts together and make this unnecessary.

Paperless billing is costing the paper industry. But storeless shopping helps.

Paperless billing is costing the paper industry. But storeless shopping helps.

Marketplace, November 3, 2023

Citigroup recently issued a sort of ultimatum to its credit card customers: Opt in to paperless statements or get kicked off their online accounts. That’s according to reporting by The Wall Street Journal this week. In fact, the proportion of credit card customers who have enrolled in paperless billing has grown from roughly one-third to two-thirds since 2015 as companies increasingly pressured customers to go paperless.

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