BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
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At least 51 workers at Safeway’s distribution center in Tracy have tested positive for the coronavirus, and one worker has died of COVID-19, the disease caused by the virus.
The nation’s food supply chain is showing signs of strain, as increasing numbers of workers are falling ill with the coronavirus in meat processing plants, warehouses and grocery stores.
The World Health Organization on March 11 declared the coronavirus a pandemic. Within a week, the Centers for Disease Control and Prevention recommended that Americans keep a 14 day supply of food and other essentials. Alarmed consumers rushed to supermarkets hoarding groceries and cleaning products, leaving some stores trying to keep up with the surge in demand. For the week ending March 21, sales of fresh meat increased by 100%, canned tuna by more than 200% and dried beans by nearly 400%compared with a year earlier.
Karan Girotra, Cornell University professor, on whether we should be concerned about the U.S. food supply in light of all the panic buying that’s going on right now.
CATONSVILLE, MD, April 23, 2020 – Businesses don’t typically disclose information to consumers on how much it costs to produce a product. However, new research in the INFORMS journal Marketing Science provides evidence that doing so can increase consumers’ purchase interest by more than 20%.
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