News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS in the News

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INFORMS joins new professional society consortium to fight sexual harassment in STEMM

INFORMS joins new professional society consortium to fight sexual harassment in STEMM

News Release, May 6, 2019

CATONSVILLE, MD, May 6, 2019 – INFORMS, the leading international association for professionals in operations research and analytics, announced today that it has joined the Societies Consortium on Sexual Harassment in STEMM (science, technology, engineering, mathematics and medicine). The mission of the Societies Consortium is to advance professional and ethical conduct, climate and culture across STEMM fields.

How pattern recognition and machine learning helps public safety departments

How pattern recognition and machine learning helps public safety departments

State Tech, May 3, 2019

The world is awash in data, and police departments are no exception. Now, they are beginning to make better use of that data. Police departments are starting to use machine learning and layering on artificial intelligence to make smarter, more informed policing decisions. Although the technology is still in its infancy, public safety agencies like the New York Police Department see significant potential in pattern recognition algorithms, AI and the ability to turn unstructured data into structured data that supports and informs police work.

Airbnb v. hotels: New research sheds light on how they can compete and benefit in the sharing economy

Airbnb v. hotels: New research sheds light on how they can compete and benefit in the sharing economy

News Release, May 6, 2019

CATONSVILLE, MD, May 6, 2019 – Researchers from the Tepper School of Business at Carnegie Mellon University published new research in the INFORMS journal Marketing Science which sheds new light on the impact Airbnb and similar “sharing economy” companies are having on the hospitality industry.  The findings suggest that in some cases, the presence of Airbnb can help attract more demand in some markets while challenging the traditional hotel pricing strategies. 

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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