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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Chicago-Area Grocers Stock Up to Ward Off Shortages as COVID-19 Cases Rise. 'We're Always Chasing One Thing to the Next.'

Chicago-Area Grocers Stock Up to Ward Off Shortages as COVID-19 Cases Rise. 'We're Always Chasing One Thing to the Next.'

Chicago Tribune, October 23, 2020

After shelves were emptied of goods like toilet paper, canned food and hand sanitizer at the start of the pandemic, Chicago-area grocery stores and suppliers are stocking up to avert shortages as coronavirus cases rise in Illinois. On Thursday, Chicago Mayor Lori Lightfoot announced a 10 p.m. curfew on all nonessential city businesses and a prohibition on indoor service at bars without food licenses. Gov. J.B. Pritzker also announced stricter rules for some counties, including DuPage, Kane, Will and Kankakee.

Nevada Plans No Immediate Changes as COVID-19 Cases Spike

Nevada Plans No Immediate Changes as COVID-19 Cases Spike

Huron Daily Tribune, October 20, 2020

Nevada’s rate of coronavirus infections is steadily rising again. But state officials are reluctant to blame relaxed guidelines and say there is no reason yet to consider stricter measures. “We’re not at that point now,” Gov. Steve Sisolak said Tuesday. “I don’t want to get to that point ... I don’t want to see that happen, so we are working to loosen things up more and get people back to what their new normal is,” he said at a news conference in Las Vegas. 

COVID-19 May Upset the 'Keys to the White House' Prediction

COVID-19 May Upset the 'Keys to the White House' Prediction

The Hill, October 22, 2020

Allan Lichtman, the distinguished political scientist from American University, has demonstrated an uncanny knack to forecast who will win U.S. presidential elections. Using an earthquake forecasting model adapted to election forecasting, he uses 13 simple true/false questions, labelled the “Keys to the White House,” with six or more false keys indicating that the challenger will defeat the incumbent.

Non-Pharmaceutical Interventions Can Reduce Spread of SARS-CoV-2 Virus

Non-Pharmaceutical Interventions Can Reduce Spread of SARS-CoV-2 Virus

News Medical Life Sciences, October 22, 2020

Non-pharmaceutical interventions such as voluntary shelter-in-place, quarantines, and other steps taken to control the SARS-CoV-2 virus can reduce the peak number of infections, daily infection rates, cumulative infections, and overall deaths, a new study published in the journal PLOS ONE has found.

COVID-19 Vaccine Distribution - Challenges and Perhaps Opportunities

COVID-19 Vaccine Distribution - Challenges and Perhaps Opportunities

The Hill, October 21, 2020

Recent guidance from Operation Warp Speed and the Centers for Disease Control and Prevention (CDC) provided details to state and local health departments who will be delivering and administering the COVID-19 vaccines. They are being asked to complete a Herculean task without enough resources. Engaging effectively in public-private partnerships could be helpful in achieving the goal while leading to long-term innovation for public health.

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