News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
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Now You'll Have to Pass a Health Screening to Fly United Airlines

Now You'll Have to Pass a Health Screening to Fly United Airlines

Crain's Chicago Business, June 10, 2020

United Airlines says it’s requiring passengers to answer questions about their health before they fly.The Chicago-based carrier says it’s the first U.S. airline to require flyers to answer the questions, which are a common screening tool in hospitals and other settings. United already is requiring passengers to wear masks onboard aircraft to prevent the spread of the coronavirus.

Commentary: Creative Local Strategies to Blunt Global Protectionism

Commentary: Creative Local Strategies to Blunt Global Protectionism

San Antonio Express, June 8, 2020

San Antonio received $9.2 billion in export revenue in 2017, which supported almost 28,000 jobs in the state, according to the Office of the U.S. Trade Representative. Texas has enjoyed an annual 6 percent export growth rate since 2002 — almost double the national average of 3.6 percent, according to the Federal Reserve Bank of Dallas.

New Research Finds Racial Bias in Rideshare Platforms

New Research Finds Racial Bias in Rideshare Platforms

The Fox Magazine, June 9, 2020

New research to be published in the INFORMS journal Management Science has found popular rideshare platforms exhibit racial and other biases that penalize under-represented minorities and others seeking to use their services. The study, “When Transparency Fails: Bias and Financial Incentives in Ridesharing Platforms,” was conducted by Jorge Mejia of Indiana University and Chris Parker of American University. In addition to finding racial biases persist, similar phenomena were also documented against people who show support for the LGBT community.

Lockdowns May Have Averted 531 Million Coronavirus Infections

Lockdowns May Have Averted 531 Million Coronavirus Infections

Science News, June 9, 2020

Lockdowns implemented in some countries to reduce transmission of the coronavirus were extremely effective at controlling its rapid spread and saved millions of lives, two new studies suggest. Shutdowns prevented or delayed an estimated 531 million coronavirus infections across six countries — China, South Korea, Iran, Italy, France and the United States — researchers from the University of California, Berkeley report June 8 in Nature.

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