BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
An audio journey of how data and analytics save lives, save money and solve problems.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578
Explore our resources for multiple topics including:
As Ontario’s gas tax drops 5.7 cents a litre on Canada Day to blunt the pain of soaring fuel prices, a small but growing number of electric vehicle owners are in a sweeter spot.
Semiconductor chips – a crucial component in nearly all household and major electronics – continue to face massive shortages, and a plan to boost production domestically to hedge against China dominating the market has hit a snag in Congress.
Steve Miller thought he was one of the lucky ones. Flights out of D.C. were being canceled left and right earlier this month, and even though his departure kept getting pushed, the 25-year-old’s trip to Nashville was still scheduled.
With the number of electric vehicles expected to soar in coming years, transportation officials across the country are laying plans for a broad network of charging stations.
Although tech billionaire Elon Musk has been given the Twitter data he claimed was needed to complete his $44 billion takeover of the company, data scientists and experts are uncertain that the information will provide him with clear-cut answers about how many fake accounts are on the platform.
OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.
Access OR/MS Today Magazine
Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.
Access Analytics Magazine