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A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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An audio journey of how data and analytics save lives, save money and solve problems.

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A tax loophole Shein exploited to become the U.S.’s largest fast fashion retailer might help it skirt a new ban on forced labor too

A tax loophole Shein exploited to become the U.S.’s largest fast fashion retailer might help it skirt a new ban on forced labor too

Fortune, June 20, 2022

A law to crack down on China’s alleged use of forced labor was one of the few pieces of legislation the U.S. Congress could agree on last year. When the Uyghur Forced Labor Prevention Act unanimously passed both the House and Senate and became law in December, one of its sponsors, Sen. Marco Rubio (R–Fla.), called it “the most important and impactful action taken thus far by the United States to hold the Chinese Communist Party accountable for their use of slave labor.” Another sponsor, Sen. Jeff Merkley (D–Ore.) said the law “sends a powerful, bipartisan message that the United States will not turn a blind eye” to China’s violations of human rights.

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