News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Many Areas of the U.S. Face Hospital Bed Shortages

Many Areas of the U.S. Face Hospital Bed Shortages

Route 50, March 20, 2020

Though no one knows exactly when it will happen, the coming onslaught of critically-ill patients sick with Covid-19 is expected to far surpass the bed capacity of many hospitals across the country. 

COVID-19 and US Transplant System

COVID-19 and US Transplant System

My Ample Life, March 22, 2020

Transplant surgeries should be considered high priority and should not be postponed during the COVID-19 pandemic, if possible. 

The Modern Supply Chain Is Snapping

The Modern Supply Chain Is Snapping

The Atlantic, March 19, 2020

When president donald trump invoked the Defense Production Act yesterday, it was telling in two respects. First, it showed that the full force of the federal government will be brought to bear in the manufacturing of vital medical supplies. Second, it underlined what has already become clear: The way our modern supply chain is built is incredibly fragile.

Middleton develops plan to respond to coronavirus

Middleton develops plan to respond to coronavirus

WKOW, March 10, 2020

MIDDLETON (WKOW) -- Cities across the country are preparing for the possibility that coronavirus might hit home. 

City leaders in Middleton met Tuesday afternoon, to talk about how they'd respond if the outbreak came to the city. They discussed what it would take to close schools, city offices or public places, if someone got sick.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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